Connecticut attorney general launches investigation into Juul

Connecticut's attorney general launched an investigation Wednesday into Juul vaping pods and whether or not the company is targeting teens.

News 12 Staff

Jul 31, 2019, 9:25 PM

Updated 1,755 days ago

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Connecticut's attorney general launched an investigation Wednesday into Juul vaping pods and whether or not the company is targeting teens.
Specifically, the state will investigate if Juul is pitching itself as a stop-smoking product, which requires FDA approval.
Attorney General William Tong says teens using Juuls has become an epidemic, and he's not waiting for the feds to find out why. Tong says he wants Juul to reveal its marketing secrets.
"How they've approached kids and how they've approached marketing," says Tong. "And how they've promoted their product to different groups of people."
Last week, two teens told Congress that a Juul representative even spoke at their school, saying that Juul was "totally safe." To discourage kids from using the product, Juul has taken most flavored pods off store shelves.
"The products we pulled from market -- the flavored products -- represented more than 50% of our business at the time," says Juul co-founder James Monsees.
For now, the AG's office is only investigating Juul, but they're not ruling out filing a lawsuit.


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