Milford Pop Shop market helps businesses impacted by pandemic

Milford Pop Shop market featured dozens of local businesses. Many of them told News 12 Connecticut the market helped to revitalized business following the pandemic's economic impact.

News 12 Staff

Jul 31, 2021, 4:54 PM

Updated 1,033 days ago

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A pop-up market brought some life to Milford Green, especially for local vendors in the area.
Milford Pop Shop market featured dozens of local businesses. Many of them told News 12 Connecticut the market helped to revitalized business following the pandemic's economic impact.
Over 60 vendors from across Fairfield County participated, selling items that included handmade jewelry, pillows and clothing.
The turnout of people on Milford Green brought business back for local shops who rely heavily on direct-to-consumer business, since many don't have store fronts.
"We were so excited when the event started opening up again and that gives us visibility," said Suzanne Smith, co-owner of of Tide Hill.
For businesses like Tide Hill, getting back into physical markets is critical as the business started online business just before the pandemic and had not showcased its work in a market in over a year.
"I feel like when they learn we're that a husband and wife team and this is kind of our side business we actually do have full time jobs and we we're raising a family so its something that we really depend on on the weekends to be able to do these different events," Smith said.
And with more markets planned for the summer, many vendors are excited to see what's in store for them.
For shoppers who may have missed the market, hundreds of vendors will be back on the Green Aug. 21 for the return of the Milford Oyster Festival.


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