Bakeries in southwestern Connecticut cash in after popular cupcake chain, Crumbs, goes out of business

Some local bakeries say they are cashing in after a popular cupcake chain closed all of its shops, including three in southwestern Connecticut. Crumbs closed its doors nearly a week ago, and filed

News 12 Staff

Jul 14, 2014, 1:16 AM

Updated 3,624 days ago

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Some local bakeries say they are cashing in after a popular cupcake chain closed all of its shops, including three in southwestern Connecticut.
Crumbs closed its doors nearly a week ago, and filed for bankruptcy on Friday.
Some customers visited Forever Sweet in Norwalk Sunday in search of a new favorite cupcake store.
Sky Mercede, of Forever Sweet, says that while he hates to see a great business close, he's glad customers might now choose his business.
"They had a great product, but along the way something happened." he says. "What that is, I don't know."
CNBC star Marcus Lemonis and Dippin' Dots owner Fischer Enterprises recently invested in Crumbs. Lemonis said in a statement he and his partners will acquire most of the company, and they hope the sale will be complete in about two months.


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