News12 New York
Where to Watch
Download the App
Local
Crime
Weather
beWell
The East End
Crime Files
parade

Balloons, bands and Santa: Macy’s Thanksgiving Day Parade ushers in holiday season in New York

Beloved characters like Snoopy and SpongeBob SquarePants soared through the skies above New York City on Thursday and bands marched along the streets below as the annual Macy’s Thanksgiving Day Parade ushered in the holiday season.

Associated Press

Nov 23, 2023, 7:18 AM

Updated

Share:

More Stories

Beloved characters like Snoopy and SpongeBob SquarePants soared through the skies above New York City on Thursday and bands marched along the streets below as the annual Macy’s Thanksgiving Day Parade ushered in the holiday season.

The parade started on Manhattan's Upper West Side making its way alongside Central Park in front of big crowds and a national television audience before ending in front of Macy's flagship store on 34th Street.

Among the big names performing is Cher, who just released her first Christmas album. The Oscar-, Emmy- and Grammy Award-winner has a prime spot — performing just before the arrival of Santa Claus, which marks the end of the parade.

Other celebrities and musical groups taking part include Jon Batiste, Bell Biv DeVoe, Brandy, Jessie James Decker, Pentatonix and Miss America 2023 Grace Stanke. The parade also includes performances from the casts of some Broadway shows.

The parade was briefly disrupted when about a half-dozen protesters in jumpsuits covered in fake blood glued themselves to the street just in front of a float carrying characters from the fast food giant McDonald's. They carried a banner that said “Free Palestine” and “Genocide then. Genocide now" and were taken into custody.

The parade continued as police worked.

New balloons debuting this year include Leo the lizard, a character from a Netflix film, who is more than 40 feet (12.5 meters) tall, as well as ones that have been there before — like SpongeBob, coming in at 44 feet (13.4 meters).

Some characters, like Snoopy, have been in the parade for many years, but this year's balloon is a new Beagle Scout Snoopy version — celebrating the 50th anniversary of his first appearance in the Peanuts comics.

The parade isn't just about what's going on in the skies, though. At street level, the procession includes more than two dozen floats, interspersed with marching bands from around the country and a number of clown crews among the 8,000 people participating, organizers said.

Thousands lined the streets in coats on a chilly, sunny morning. Children were on the shoulders of their parents, shouting as characters like Bluey and Big Bird from Sesame Street passed by.

Terri Brown, her husband and their children, ages 3, 5 and 8, were groggy after the 30-mile (50-kilometer) drive from Westfield, New Jersey. But their faces lit up as the parade started.

“I’ve always wanted to bring them here since I used to come as a kid,” Brown said. “I’m happy it’s good weather.”

Ross Greenstein drove 10 hours from Michigan to catch the parade with his daughter, who is studying law in New York, as well as his wife and two other children. Before Thursday, he had only seen the parade on TV.

“I grew up every Thanksgiving, waking up and jumping on the couch and watching the parade,” Greenstein said. “We came to see the parade for the first time in my life and it feels very surreal."

This is the 97th time the parade has been held since 1924.

The broadcast is hosted by Savannah Guthrie, Hoda Kotb and Al Roker from “Today” and airs on NBC.

President Joe Biden and his wife Jill called NBC during the parade. The president told Al Roker that people should take a moment to be thankful to live in a country with so much.

“We’re the greatest nation in the world. We should focus on that. We should focus on dealing with our problems and stop the rancor,” Biden said.

More Stories

Top Stories

00:35
TrumpdoesntsignAIorder0521_2026-05-21-16-43-18

Trump delays artificial intelligence order over concerns it could harm the AI industry

01:13
F P1 AM

Cloudy & cool today, heavy rain possible for Memorial Day Weekend

Stamfordtennistn

Stamford tennis courts reopening following renovations

02:19
Screenshot 2026-05-21 100210

Your electric bill may be going up again

00:36
Screenshot 2026-05-21 120014

Transmission line break closes Waterbury Road in Thomaston

00:19
Screenshot 2026-05-21 082649

Diana Ross returning to Connecticut for one-night-only performance

02:35
5212026CTrt_2026-05-21-06-22-15

Road Trip Close To Home: Historic Griswold Inn in Essex marks 250 years

Screenshot 2026-05-21 112807

Massive transfer station fire burns for hours in Stamford

00:37
AP25167649344356

Joey Chestnut to defend hot dog eating title while on probation after pleading guilty to battery

01:43
Mandevilla

Five of the best climbing annual vines for containers (these can bloom non-stop until November!)

02:14
marissapkgthumb0520_2026-05-20-19-23-19

Victim of deadly hit-and-run crash was 81-year old former Norwalk firefighter

01:59
justinpkg0520_2026-05-20-21-22-51

Enter Sandman: NY Yankees legend Mariano Rivera visits Stamford grocery store

01:31
frankpkg0520_2026-05-20-21-05-57

'It's 90 degrees in there!" Hot temps inside Bridgeport's Cesar Batalla School generate complaints

02:33
CravenTrumpInCT430PMShow052026_2026-05-20-17-17-51

Trump tells Coast Guard graduates they will 'be tested' in their military careers

01:42
Mark11520_2026-05-20-11-04-25

Peaceful protest held ahead of President Trump's visit to the Coast Guard Academy

LaGuardia

Sinkhole at LaGuardia Airport shuts down runway

00:17
4d3e5021-4f6b-4179-806c-3b87307b22ee

I-95 southbound lanes reopen in Bridgeport after earlier multi-vehicle crash

00:18
stratfordupdate0519_2026-05-19-21-21-22

Police: 1 dead following Stratford standoff that began as a mental health crisis

00:15
Screenshot 2026-05-20 072605

Seal-iously cute new arrival makes waves at Mystic Aquarium

03:34
cc520_2026-05-20-07-42-14

Conversation Connecticut: Help for people saving for retirement

App StoreGoogle Play Store

info

Newsletter

Send Photos/Videos

Contact

About Us

News Team

News 12 New York

follow us

Twitter

Facebook

Instagram

more resources

Optimum Corporate

Optimum Service

Advertise on News 12

Careers

Content Removal Policy

© 2026 N12N, LLC

Privacy Policy

Terms of Service

Ad Choices