Greenwich officials launched a major effort Monday to stop what they say is a growing heroin epidemic.
The town's first selectman, Peter Tesei, announced a major study to find out just how bad the issue is. A team of six researchers plans to work on the study full-time.
"We know that it knows no economic boundary," Tesei says. "It knows no racial or ethnic boundary."
Five people in Greenwich died of heroin overdoses in 2015, according to the state medical examiner. Deaths have doubled statewide since 2012.
Addiction experts say that in wealthy towns, denial is the biggest obstacle.
"There's a belief that if you can become a captain of industry, you can control everything else," says Liberation Programs president Alan Mathis.
The study should be completed in May.