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'Part of today's culture.' Sacred Heart University hosts responsible sports gambling talk amidst March Madness

Over 76% of those surveyed say sports gambling is becoming more socially acceptable.

Justin DeVellis

Mar 24, 2025, 9:59 PM

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More people are becoming open to sports gambling, according to a new national study from Sacred Heart University.

"Everyone is sort of embracing it," says Dr. Joshua Shuart, of Sacred Heart University. "Particularly younger students."

Over 76% of those surveyed say sports gambling is becoming more socially acceptable.

The study also finds those between the ages of 18 and 54 were more likely to view it favorably, comparedto those above the age of 55.

"This is something you can do on your phone," says Dr. Andrew Miller, of Sacred Heart University. "You're playing a game on your phone, and that obviously resonates with younger generations."

More than half of the people who took part in the study say gambling makes sports more engaging, but nearly the same number of people also say sports gambling has raised concerns about corruption or match-fixing.

"It’s something that folks are thinking about,"saysMichael Vigeant, ofGreatBlue Research, Inc. "But it doesn’t seem to be minimizing the amount of bets they’re placing."

Researchers say those living in states where sports gambling is legal are more likely to have a positive opinion on it.

If you or someone you know has a gambling problem, visit: https://ccpg.org/

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