Dictionary.com's Word of the Year: Demure
Traditionally, demure describes someone who is reserved or modest in their behavior, but this year it's taken on a new meaning, especially among social media and beauty influencers.
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Dictionary.com has announced its Word of the Year for 2024: Demure.
Traditionally, demure describes someone who is reserved or modest in their behavior, but this year it's taken on a new meaning, especially among social media and beauty influencers.
Over the summer, demure went viral, and its usage shifted to also describe a person's appearance.
Other words that were in the running for Word of the Year included brainrot, weird, and brat.
